Over the last 23 years, CMPkc has accumulated a wealth of knowledge and marketing expertise within the healthcare industry. Through the use of our Consumer Engagement Audit, we offer healthcare marketers the opportunity to receive CMPkc’s outside perspective regarding your current marketing initiatives. Utilizing industry best practices and consumer engagement strategies that will encourage more interactions, we identify both short and long term opportunities for improvement.
From the time we interview key personnel through the onsite audit recommendation presentation, CMPkc’s personalized case study approach is typically completed within 30 days. Our short-term action items usually involve minor modifications to what you are currently doing, and at little or no cost to you. Our mid to long-term recommendations serve as a road map for future marketing plans that will likely involve reallocating or supplementing budget dollars when you choose to implement the strategies.
The audit preparation includes:
- Interviews with key touch point representatives (call center, website, classes)
- Review of all creative initiatives over the last 12 to 24 months
- Website analysis
- Best practices review
For a relatively small investment of a few thousand dollars, you can have a significant impact on all your marketing initiatives and corresponding support channels – call center, website, PR, classes & events. One of the great things about this audit is our money-back guarantee. If for any reason you don’t feel this audit is one of the best investments you have ever made, you’ll owe us nothing!
CMPkc’s Consumer Engagement Audit can put you on the path to a more well refined marketing approach resulting in an increased return on investment. Contact us to put our expertise to work for you.
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more about CMP Programs and Services.
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