At Creative Marketing Programs of Kansas City (CMPkc), we believe that selecting the right audience for your marketing efforts is one of the most important components of a direct marketing campaign. Too often, marketers choose quantity over quality and target unqualified prospects, thus lowering the overall performance of the campaign.
CMPkc's List Management Services utilize proven consumer profiling, segmentation and modeling techniques. We research, acquire and process lists that target those prospects most likely to respond to your offers and marketing communications.
Our list hygiene programs include address standardization, National Change of Address (NCOA), delivery point validation and other proprietary critical steps to ensure that our clients’ mail achieves maximum deliverability.
For healthcare clients, we can also manage patient mailing lists to ensure they are HIPAA compliant.
Review our List Management White Paper.
Contact Us to learn more about our List Management Services.
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